Creating a Personalised Social Media Icon

You can create a clickable social media icon in your email signature that links to each user's personal social media profile. If a personalised link is not available in Active Directory (AD), the link will automatically default to a company-wide social media URL.


Create the Active Directory Lookup Field

Create a new field that retrieves the corresponding social media URL from Active Directory (for example, FacebookURL).
This field will check whether a personalised social media link exists for the user.


Create a Formula Field

Next, create a Formula Field to build the full URL string.
This formula should include logic that checks whether the AD field is populated. If the user’s personal link is empty, the formula should return the company’s default URL.

Example field name: fb_conditional


Create an Image Field

Create an Image Field that references an image from your Image Library (for example, a Facebook icon).
Using an image field ensures that if the image is later updated in the library, it will automatically update across all signatures using it.


Add the Icon to the Signature

Insert the following HTML code into your signature where you want the icon to appear:

<a href="(!fb_conditional!)">(!IMG_Facebook!)</a>

This creates a clickable image that links to the user’s personalised or default social media profile.


Tip:
Repeat the same process for other platforms such as LinkedIn, Twitter, or Instagram by creating equivalent fields and images for each.